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Birkenstock Stock Jumps on Revenue Beat and Raised Outlook

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Birkenstock shares climbed more than 5% in U.S. premarket trading on Thursday after the German footwear company reported stronger-than-expected third-quarter revenue and raised its full-year 2026 outlook.

The upbeat guidance helped offset a small earnings miss, as investors focused on solid sales growth across all major regions and improving expectations for the remainder of the year.

Birkenstock Revenue Beats Expectations

Birkenstock reported third-quarter earnings per share of €0.74, slightly below analysts’ forecast of €0.76.

Revenue, however, exceeded market expectations. Sales reached €719.5 million, compared with the consensus estimate of €713.2 million.

On a constant currency basis, revenue increased 15% year-over-year, highlighting continued strong demand for the company’s footwear products.

Sales Grow Across All Major Regions

Birkenstock recorded double-digit growth across each of its main geographic markets.

Revenue in the Americas increased 14% on a constant currency basis, while sales in the EMEA region rose 15%.

Asia-Pacific delivered the strongest performance, with APAC revenue jumping 23%.

The company’s sales channels also performed well. Direct-to-consumer revenue increased 16%, while business-to-business sales advanced 15% on a constant currency basis.

Birkenstock expects the APAC region to continue expanding at approximately twice the pace of its other geographic markets for the full year.

CEO Highlights Strength of Birkenstock Brand

CEO Oliver Reichert said the third-quarter results demonstrated the continued strength of the Birkenstock brand.

The company’s strong regional performance suggests that consumer demand remains resilient despite broader economic uncertainty and currency-related pressures.

Continued growth across both direct-to-consumer and wholesale channels also provides Birkenstock with a diversified source of revenue.

Adjusted EBITDA Rises 11%

Profitability also improved during the quarter.

Adjusted EBITDA increased 11% to €242 million, supported by higher sales and improved capacity utilization.

However, the adjusted EBITDA margin declined by 70 basis points to 33.7%.

Birkenstock said unfavorable currency movements and additional U.S. tariffs weighed on margins. Improved capacity absorption helped partially offset those pressures.

Birkenstock Raises 2026 Revenue Outlook

Following the strong quarterly performance, Birkenstock upgraded its full-year 2026 guidance.

The company now expects revenue growth of approximately 15% on a constant currency basis, compared with its previous forecast range of 13% to 15%.

Reported annual revenue is now expected to reach the upper end of the company’s previous €2.30 billion to €2.35 billion range.

Analysts currently expect full-year revenue of approximately €2.34 billion.

EBITDA Guidance Also Moves Higher

Birkenstock also raised its profitability forecast.

The company now expects adjusted EBITDA of at least €710 million, up from its previous projection of at least €700 million. The new forecast is also slightly above the analyst consensus of €709.8 million.

Birkenstock expects its adjusted EBITDA margin to reach between 30.2% and 30.5%, compared with its previous guidance of 30% to 30.5%.

Birkenstock Shares Rally on Strong Outlook

Investors reacted positively to the combination of stronger revenue, widespread regional growth and upgraded full-year guidance.

Although earnings per share came in slightly below expectations and margins faced pressure from tariffs and foreign exchange movements, the company’s improved revenue and EBITDA forecasts provided a more encouraging signal for investors.

The results suggest that Birkenstock continues to generate strong global demand, with particularly rapid expansion in Asia-Pacific potentially becoming an increasingly important growth driver.