Metaplanet has adopted a new performance metric called “BTC Yield” to evaluate its Bitcoin investment strategy, following a similar approach used by U.S. firm MicroStrategy. Announced on October 25, BTC Yield measures the growth in Bitcoin holdings relative to the total number of shares outstanding, aiming to offer insights into potential shareholder value.
The Tokyo-based investment firm reported a significant BTC Yield of 116.4% in October, up from 41.7% between July 1 and September 30. This surge was attributed to a major increase in Bitcoin reserves, which more than doubled during the last quarter, bringing Metaplanet’s total holdings to around 861.39 BTC, valued at $59.04 million.
According to Metaplanet CEO Simon Gerovich, the BTC Yield metric serves as a key performance indicator (KPI) to assess how their Bitcoin acquisition strategy may enhance shareholder value. Originally developed by MicroStrategy, the world’s largest corporate holder of Bitcoin, this metric provides a unique perspective on the return potential of Bitcoin purchases. Metaplanet plans to publish BTC Yield figures with each new Bitcoin acquisition, ensuring transparency for investors regarding the impact on shareholder returns.
The company emphasized that BTC Yield should be viewed solely as a measure of shareholder value growth, not as an indicator of operational performance, liquidity, or direct profitability. It does not account for liabilities or predict future gains.
Referred to as “Asia’s MicroStrategy,” Metaplanet initiated its Bitcoin acquisition strategy in May 2024, aiming to counter Japan’s economic instability. Since then, the firm has aggressively expanded its Bitcoin reserves, mirroring MicroStrategy’s strategy to strengthen shareholder confidence through a consistent and transparent Bitcoin purchasing approach.
